

Traci “Traci J” Jefferson is a serial entrepreneur, author, and women’s empowerment leader whose goal is to transform women from the inside out. She is the Owner and Operator of Trendy Transformation Salon LLC, serving clients across Georgia and Alabama, where beauty, confidence, and personal development intersect.
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She is also the Founder and CEO of FLY CHICS LLC (Forever Loving Yourself), a women’s apparel brand rooted in self-love and empowerment, and FLY With a Purpose, a women’s organization dedicated to community outreach, mentorship, and inspiring women to live with intention and purpose.
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Traci serves as the Chief Curator of the acclaimed fashion show “The Best Kept Secret,” a platform created to spotlight purpose-driven creativity and elevate emerging talent. She is the Amazon Best-Selling author of Walking in the Heels of a Trendsetter, as well as a fashion blogger and inspirational speaker who uses her voice and lived experiences to encourage women to lead confidently and authentically.
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Driven by vision, growth, and impact, Traci continues to expand her business ventures while creating meaningful opportunities that empower women personally, professionally, and creatively.
Author
Traci J's body of work is designed to educate, inspire, and empower women to take control of their purpose, mindset, and finances. Through practical yet motivational ebooks—including guides on saving $5,000 in three months and starting a successful boutique—she provides tools that turn vision into action. Her writing encourages women to believe in themselves, move boldly, and create sustainable success from the inside out.



